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Dallas Stars - Google News Google News Dallas Stars score big with Jumbotron jokes that go viral - Sports Illustrated 11:41:21 AM Sports Illustrated Dallas Stars score big with Jumbotron jokes that go viral Sports Illustrated "One of the challenges the NHL has is trying to stand out. We are more apt to trying things that are a little bit more edgy," Jason Walsh, the Assistant Vice President, Broadcasting and Creative, for the Dallas Stars says. "We need to gather an audience.

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